项目名称：路易威登"远见之旅"展览

地点：大阪, 日本

设计团队：OMA / 重松象平

展览面积：2200 m²

竣工时间：2025年

展期：2025年7月15日 - 9月17日

设计特色：OMA将大阪中之岛美术馆转变为沉浸式景观，通过创新的空间叙事手法庆祝路易威登170年的传奇历程。这一展览标志着路易威登"远见之旅"概念首次在美术馆呈现，横跨2200平方米，设置十一个主题画廊，模糊了建筑、时装与叙事之间的界限。

该项目最引人注目的特色是其戏剧性的入口序列，参观者首先会被悬挂在五层中庭天花板的八个纪念碑式灯笼所迎接。这些高达12.5米的雕塑柱体包裹着Monogram老花和纸，确立了展览的核心设计理念：将路易威登标志性行李箱从单纯的容器转化为积极参与叙事的建筑元素。

这一概念在由138个真实行李箱组成的半球形装置中达到顶峰，当在下方玻璃地板中反射时形成完整的地球。这一自支撑结构完全依靠行李箱固有的结构完整性，展示了定义该品牌建造哲学的力量与轻盈的平衡。

重松象平的展陈手法将每个画廊视为连续叙事中的独特戏剧舞台。"起源"展厅采用定制竹制框架编织六个历史时代，而"工坊"画廊提取路易威登阿涅尔工坊的元素，配备镜面天窗以观察工匠现场演示。"合作"空间在四个镜面穹顶内体现合作伙伴关系，创造出展示Sprouse、Supreme、草间弥生和村上隆作品的万花筒式展陈。

展览的精妙之处在于其品牌遗产的空间转译，日本传统工艺美学与路易威登设计密码相融合。榻榻米风格的模块化平台、手工编织的竹制结构，以及日本与法国品牌之间的文化交流，创造出超越典型时装展览的对话，为基于美术馆的品牌叙事建立了新的范式。

设计团队 - OMA作为一家杰出的国际建筑事务所，由雷姆·库哈斯于1975年创立，现位于鹿特丹，在合伙人重松象平的创意指导下，该事务所在亚洲地区发展出涵盖优雅当代建筑、以文化为本的创新空间和大型前卫项目的创新解决方案声誉。

重松象平为事务所带来了卓越的建筑经验和对当代空间实践的深刻理解。作为OMA的合伙人，他专注于亚洲项目的发展，以其对细节的细致关注和对工艺的承诺而获得认可。这种全球专业知识与当代设计创新的结合，使OMA在国际建筑景观中占据独特地位。

该事务所的设计哲学强调概念驱动解决方案与空间执行同等重要，不急于寻求标准化建筑解决方案，而是相信建筑应该是对文化条件、社会背景和项目要求透彻理解的结果。通过与客户的对话，他们制定项目的主要要素，然后提供专业知识将想法转化为现实。OMA相信卓越的想法来自与专业顾问和工匠的协作，他们热爱挑战自己并进一步推动设计边界，创新是保持业务运行的关键。

通过对本土材料使用、传统空间逻辑理解和当代建筑语言的深思熟虑的综合，OMA已确立自己作为国际当代建筑话语重要贡献者的地位，创造出既扎根于地方文化又拥抱全球设计视野的建筑作品。他们的作品屡获殊荣，包括多项国际建筑奖项，体现了其将大胆概念构想转化为有形空间成就的能力。

Project Name: Louis Vuitton Visionary Journeys Exhibition

Location: Osaka, Japan

Design Team: OMA / Shohei Shigematsu

Exhibition Area: 2,200 m²

Completion: 2025

Exhibition Period: July 15 - September 17, 2025

Feature: International architecture studio OMA / Shohei Shigematsu completed the Louis Vuitton Visionary Journeys Exhibition project at Nakanoshima Museum of Art, Osaka, creating a dramatic cultural retreat that ingeniously transforms museum space into an extraordinary brand storytelling experience. The project is positioned within the architecturally rich landscape of the museum's five-story atrium, drawing inspiration from Louis Vuitton's 170-year legacy to create an exhibition work that both celebrates traditional craftsmanship and embodies contemporary spatial innovation.

The project's most compelling design feature lies in its sophisticated response to the museum's architectural constraints---the architects masterfully handled the spatial requirements by creating a series of telescoping narrative galleries that overlap and thrust through eleven thematic zones, generating dynamic exhibition gestures that evoke both journey and exploration forms. Rather than choosing traditional linear progression, the scenography embraces vertical potential, creating an experience that layers across multiple levels with dramatic installations concealing and revealing brand heritage, generating unique spatial encounters while maintaining seamless connection through sophisticated interior volume modulation.

The exhibition's form strategically opens toward cultural dialogue and brand legacy, optimizing exposure to natural storytelling and maximizing panoramic understanding of Louis Vuitton's creative evolution. This thoughtful curation ensures that the exhibition maintains an intimate connection to Japanese culture while adhering to strict museum standards including sophisticated preservation techniques to protect historical artifacts. The exhibition facade showcases warm Monogram washi paper and hand-woven bamboo structures, providing superior cultural integration from a functional perspective while possessing refined aesthetic significance that harmonizes with traditional Japanese craftsmanship.

Material selection demonstrates exceptional sensitivity to place and cultural context. The razor-thin display details, seamlessly integrated narrative elements, and culturally sourced materials create a tactile dialogue that maps the resilient qualities of the surrounding cultural environment. The complex mirrored dome system provides necessary visual impact while allowing for maximized exhibition spatial experience, modulating interior volumes from intimate artifact spaces to dramatic skylight culmination above the workshop demonstration area.

The project culminates in the sophisticated spatial organization, which simultaneously serves multiple functions across eleven thematic galleries totaling over 2,200 square meters. The main sequence features monumental lantern installations, dramatic hemispherical trunk globe, and comprehensive brand heritage displays, while specialized zones provide Origins gallery with bamboo armature, Workshop with live craftspeople demonstrations, Materials archive with infinite display effects, and Collaborations space with kaleidoscopic mirrored presentations. This innovative design exemplifies how contemporary exhibition design can maximize cultural exchange while providing luxury brand storytelling experiences, creating a feeling that is both grounded in tradition and aspirational in vision.

Design Team - OMA stands as a distinguished international architectural practice that has established an exceptional reputation in innovative contemporary design. Founded by Rem Koolhaas in 1975 and based in Rotterdam, Netherlands, under the creative direction of partner Shohei Shigematsu for Asian projects, the firm has developed a reputation for creating innovative solutions across elegant contemporary architecture, culture-oriented creative spaces, and large-scale avant-garde projects.

Shohei Shigematsu brings exceptional architectural experience and deep understanding of contemporary spatial practices to the firm. As a partner at OMA, he specializes in Asian project development and has garnered recognition for his meticulous attention to detail and commitment to craftsmanship. This combination of global expertise with contemporary design innovation positions OMA uniquely within the international architectural landscape.

The firm's design philosophy emphasizes that concept-driven solutions are as important as spatial execution, not rushing to standardized architectural solutions but believing that architecture should be a result of thorough understanding of cultural conditions, social contexts, and programmatic requirements. Through dialogue with clients, they formulate the main ingredients for the project then offer their expertise to transform ideas into reality. OMA believes that exceptional ideas come from collaboration with specialized consultants and artisans, they love to challenge themselves and push the design boundary further, with innovation being the key to keeping their business running.

Through this thoughtful synthesis of local material usage, understanding of traditional spatial logic, and contemporary architectural language, OMA has established itself as a significant contributor to international contemporary architectural discourse, creating architectural works that are both rooted in local culture and embrace global design vision. Their work has been recognized with numerous international awards, demonstrating their ability to transform bold conceptual ideas into tangible spatial achievements that inspire and transform cultural experience.